Performance Marketing Services
What We Do

Strategy + Planning
Create strategies to capture your audience at key moments in their purchase journeys.

Brand Performance Communications
Use analytics, measurement & reporting to drive data-informed media, content and distribution to build your brand.

Paid Search
Go beyond the keyword to cut through the clutter and to drive results.

Social Media
Bridge paid and organic social to maximize impact and to support consumers throughout their paths to purchase.

Display Media
Use data to reach real people in the right places with the right messages.

Traditional Media
Blend digital and traditional media strategies to reach people across channels and devices.

Online Marketplaces
Harness the power of eCommerce hubs to drive revenue across verticals.

Search Engine Optimization (SEO)
Combine content, technical, and foundational SEO to dominate in search.

Content Marketing

Email Marketing Strategy
Apply data-driven strategies that engage consumers with key content experiences.

Conversion Rate Optimization
Utilize data and tweak experiences to spark your audience into action.

Marketing Analytics & Measurement
Leverage sophisticated analytics to tell a story and to solve tough marketing challenges.

Creative Partners
Seamlessly partner with some of the top creatives in the industry to deliver smart, break through work.
Let’s Work Together

Customize Practix to fit your needs.
Practix provides a suite of capabilities, but they all start with its ability to aggregate data from countless sources — both internal and external — into one solid platform. From there, every single KPI can be reported, metric can be tracked, model can be built, and report can be customized and delivered right to your inbox, so you can close the loop from impression to sale.
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Financial services
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Healthcare
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Insurance
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Education
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Home improvement
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B2B
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Retail
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eCommerce
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Consumer packaged goods
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Non-profit
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Enterprise brands
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Dealer & franchise networks
Business Certificates
- Google Premier Partner
- BrightEdge Certified Professional
- Marin Software-Certified Agency
- Facebook Marketing Partner
- Microsoft Ads Select Partner
- Certified Women-Owned Business (WBE)
Individual Employee Certifications
- Google Analytics
- Google Ads
- Adobe Analytics
- Marin Software
- Facebook Blueprint
- BrightEdge
As an agency, Collective Measures is tool-agnostic. We align our service offerings with our clients’ preferred tool portfolio and have worked successfully with clients on a wide variety of tools and technologies.
SEO
- BrightEdge
- Conductor Searchlight
- Google Search Console
- Bing Webmaster Tools
- Screaming Frog
- STAT Search Analytics
- Yext
Paid Media
- Google Ads
- Bing Ads
- YouTube
- Kenshoo
- Feedonomics
- The Trade Desk
- Google DMP
- DV360
- Amazon Advertising
- Spyfu
- Tableau
- DialogTech
- Invoca
- Salesforce
- Vistar
Social Media
- Facebook Business Manager
- Facebook Audience Insights
- Twitter Ads
- LinkedIn Ads
- Pinterest Ads
- Sprout Social
- Snapchat
- Kenshoo
- Spredfast
- Sprinkler
Analytics
- Google Analytics
- Adobe Analytics
- WebTrends
- Google Tag Manager
- Tealium
- Invoca
- DialogTech
- Tableau
- Data Studio
- Big Query
Research
- Quantcast
- comScore
- Kantar
- Similar Web