Performance Marketing Services

As a marketer you’re measuring everything you can. Clicks. Conversions. Brand lift. You have access to just about every piece of information you could ever want. But now what? What should you do with it? We dig deep into data and analyze everything, so you know exactly what you need to move forward.

What We Do

Strategy + Planning

Create strategies to capture your audience at key moments in their purchase journeys.

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Paid Search

Go beyond the keyword to cut through the clutter and to drive results.

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Social Media

Bridge paid and organic social to maximize impact and to support consumers throughout their paths to purchase.

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Display Media

Use data to reach real people in the right places with the right messages.

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Traditional Media

Blend digital and traditional media strategies to reach people across channels and devices.

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Online Marketplaces

Harness the power of eCommerce hubs to drive revenue across verticals.

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Search Engine Optimization (SEO)

Combine content, technical, and foundational SEO to dominate in search.

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Content Marketing

Use data and insights to make your content count.

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Email Marketing Strategy

Apply data-driven strategies that engage consumers with key content experiences.

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Conversion Rate Optimization

Utilize data and tweak experiences to spark your audience into action.

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Marketing Analytics & Measurement

Leverage sophisticated analytics to tell a story and to solve tough marketing challenges.

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Creative Partners

Seamlessly partner with some of the top creatives in the industry to deliver smart, break through work.

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Let’s Work Together

Online And Off

Proprietary Tools to Simplify Your Marketing

Internal Trade Desk

Our Internal Trade Desk is an aggregation of platforms that offer our media traders and clients more control, more pricing transparency, and more flexibility to manage and place media—including digital OOH, over-the-top (OTT) content, online video, audio, and native ads across all devices. 

Universal Data Integration Solution

Collective Measures leverages a proven, dedicated team of data analysts + engineers to combine and to connect performance-level metrics to business outcomes, transforming clients’ data into live, custom dashboards that allow us to remain nimble and make adjustments on the fly.

Proprietary Analytics & Attribution Pixel

Our proprietary analytics and attribution pixel, developed by our data engineering team, measures the impact of cross-channel digital influence on online and offline conversions. 

  • Financial services

  • Healthcare

  • Insurance

  • Education

  • Home improvement

  • B2B

  • Retail

  • eCommerce

  • Consumer packaged goods

  • Non-profit

  • Enterprise brands

  • Dealer & franchise networks

Business Certificates

  • Google Premier Partner
  • BrightEdge Certified Professional
  • Marin Software-Certified Agency
  • Facebook Marketing Partner
  • Microsoft Ads Select Partner
  • Certified Women-Owned Business (WBE)

Individual Employee Certifications

  • Google Analytics
  • Google Ads
  • Adobe Analytics
  • Marin Software
  • Facebook Blueprint
  • BrightEdge

As an agency, Collective Measures is tool-agnostic. We align our service offerings with our clients’ preferred tool portfolio and have worked successfully with clients on a wide variety of tools and technologies. 

SEO

  • BrightEdge
  • Conductor Searchlight
  • Google Search Console
  • Bing Webmaster Tools
  • Screaming Frog
  • STAT Search Analytics
  • Yext

Paid Media

  • Google Ads
  • Bing Ads
  • YouTube
  • Kenshoo
  • Feedonomics
  • The Trade Desk
  • Google DMP
  • DV360
  • Amazon Advertising
  • Spyfu
  • Tableau
  • DialogTech
  • Invoca
  • Salesforce
  • Vistar

Social Media

  • Facebook Business Manager
  • Facebook Audience Insights
  • Twitter Ads
  • LinkedIn Ads
  • Pinterest Ads
  • Sprout Social
  • Snapchat
  • Kenshoo
  • Spredfast
  • Sprinkler

Analytics

  • Google Analytics
  • Adobe Analytics
  • WebTrends
  • Google Tag Manager
  • Tealium
  • Invoca
  • DialogTech
  • Tableau
  • Data Studio
  • Big Query

Research

  • Quantcast
  • comScore
  • Kantar
  • Similar Web