We use data to make your emails work even harder.
- Email strategy
- Email measurement + testing
- Email content creation + optimization
- CRM integration consulting
- Email performance analysis
Used keyword research, user interviews, and segmentation data to gain insight into the mindset of our healthcare client’s primary audience.
Outlined how prospective employees should be nurtured differently, developed audience segmentation recommendations, and provided messaging and creative considerations to support a financial services client’s recruitment efforts.
Developed a robust email + social strategy for two priority audience segments that included a tactical email execution plan, testing strategy, and creative asset development.