We make the complexity of modern marketing simple.
We are endlessly curious. Continuously pursuing new ways to use data, analytics, and media to help simplify today’s marketing complexity for brands.
Learn more about Collective Measures
What We Do
Strategic Navigation / Flawless Execution
- Strategy + Planning
- Paid Search
- Social Media Marketing
- Display Media
- Traditional Media
- Online Marketplaces
- Search Engine Optimization
- Content Marketing
- Email Marketing Strategy
- Conversion Rate Optimization
- Marketing Analytics + Measurement
- Creative Partners
The possibilities are endless.
Practix is a tool that provides a suite of capabilities, but they all start with its ability to aggregate data from countless sources — both internal and external — into one solid platform. So you can transform your data into live, custom dashboards that help you close the loop from impression to sale.
Collective Measures + Deluxe Win Adweek's Brand Campaign of the Year
Our 2021 #CommitmentToChange
What Marketing in a Cookie-less World Will Look Like
The 2021 holiday shopping season is here and it’s time to start getting performance media campaigns prepared to capitalize on another season of strong demand. In this article we explore how to take enterprise-level business objectives and distill them into actionable advice within core ad platforms such as Facebook and Google, while also exploring emerging channels to expand your consumer touchpoints during this window of peak demand.
As the advertising landscape continues to evolve, site direct buys are here to stay thanks to their contextual relevance, customizable ad units, and ability to drive leads. Learn why site direct buys are a strong choice for B2B campaigns, and what types of ad units are available.
With ~60% of consumers beginning their shopping research on Amazon, presenting a strong brand image is paramount. Third-party sellers can throw a wrench in the system by creating poor-quality listings that frame brands in a bad light. Read more about how managing third-party sellers can protect and elevate your online brand image.