We’re taking full advantage of traditional media’s “digital” evolution.
- Vendor RFP recommendation, negotiation, and management
- Campaign maintenance + pacing
- Campaign reconciliation + makegoods
- Creative trafficking
- Rate and positioning negotiations
- Offline media measurement
- Offline-online correlation studies
Local and National Print (consumer magazines, trade / business-to-business magazines, newspapers), Advertorials / Branded Content, Static OOH (bulletins, posters), Digital OOH, Transit Media, Experiential Media, Events and Tradeshows, Spot TV, Cable TV, Advanced and Digital TV (addressable, programmatic, connected, OTT, VOD, full episode programming), Cinema, Terrestrial Radio, Streaming Audio, Podcasts
Partnered with Blue Cross Blue Shield of Minnesota to attract, educate, retain, and acquire existing + prospective members during Medicare open enrollment.
Built an omni-channel marketing campaign for a financial services client that drove results and garnered key audience insights.
Collective Measures’ season 4 campaign for Deluxe Corporation’s Small Business Revolution (SBR) TV series generated 127MM impressions, 26.2MM video ad views, and over 35,500 episodes watched.