Allison McMenimen Bakken

Co-President, Managing Director

“I can find the upside in any situation, work under any constraints, and love the complexity of highly-regulated industries. You give me a challenge I’ll find a way.”

About Allison

Agency propeller, strategic leader, and biathlete in training.

Specializes in:
  • Marketing strategy
  • Agency growth
  • Agency management
  • Strategic planning
  • People management
  • Friend-making
  • Public speaking

As Co-President, Managing Director, Allison ensures the agency is delivering on its goals for both its clients, employee-owners, and community. She is a force that fuels our agency culture and propels the business forward. Former Managing Director, EVP, Allison’s ability to lead by embracing constant changes in the marketing landscape has helped take the agency from a small shop to a national powerhouse. A prior AdFed 32Under32 award recipient, Allison’s ability to understand and anticipate client needs has garnered award-worthy results for clients including UnitedHealthcare, Room & Board, Target, Harley-Davidson, and EVEREVE.

Our team

Executive Team

Allison McMenimen Bakken

Co-President, Managing Director

Luke Schlegel

Co-President, CFO

Katie Otto

Vice President, Human Resources + People Operations

Leadership Team

Heather Rist Murphy

Vice President, Brand + Consumer Engagement

Mike Baranowski

Vice President, Analytics + Data Engineering

Sarah Petit

Senior Director, Growth Operations

Matt Larson

Vice President, Media + Connection Strategy

Lindsay Early

Vice President, Client Services