Sarah Petit

Associate Director, Client Development + Marketing

“I love working with intelligent, passionate individuals and I also like leaving them at the end of the day to go home and eat carbs.”

About Sarah

Visionary, publicist, and canoeing expert.

Specializes in:
  • Business development
  • Creative problem-solving
  • Agency marketing
  • Client relations
  • Typing at warp speed
As the head of the new business + marketing team at Collective Measures, Sarah manages the agency’s publicity, media relations, and digital marketing efforts and has spent the last few years bringing the agency’s vision and brand to life. Since joining Collective Measures in 2013, Sarah has been essential to the agency’s year-over-year growth. A past AdFed 32 Under 32 award winner, Sarah’s enthusiasm, creativity, and proven ability to lead teams has helped the agency find success simplifying the complex marketing challenges facing businesses like Deluxe Corporation, RBC Wealth Management, Land O’Lakes, UnitedHealthcare, 3M, Allianz Life, and more.

Our Team

Executive Team

Luke Schlegel

Executive Vice President, Operations & Analytics

Allison McMenimen Bakken

Executive Vice President, Client Services

Leadership Team

Kathleen Petersen

Vice President, Media

Heather Rist Murphy

Vice President, Performance Content + Social Media

Mike Baranowski

Vice President, Analytics + Data Engineering

Joel Swaney

Director, SEO

Sarah Petit

Associate Director, Client Development + Marketing