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Forbes Agency Council: 13 Industries That Would Benefit From AR Shopping Experiences

March 28, 2022

As a member of the exclusive Forbes Agency Council, Collective Measures CEO Donna Robinson shares her expert opinion on the top digital trends. Read her latest feature below.

13 Industries That Would Benefit From AR Shopping Experiences

By Donna Robinson / March 28, 2022

Augmented reality has become further integrated into our everyday lives over the last few years. Whether it’s through the ability to stage houses using a brand’s furniture or virtually try out a new hair color, AR is expanding through many industries to help customers visualize a product before they make a purchase.

From landscapers to jewelry distributors, business owners across multiple industries have the ability to use AR to their advantage. Below, 13 Forbes Agency Council members listed fields they believe are ripe for AR-powered shopping experiences and how businesses can best leverage this technology.

9. Experienced-Based Companies

The home improvement industry is perfect for augmented reality. Prospective customers can use augmented reality to see your product in their home or space, which is key for higher-priced purchases. It will set you apart from the competition. This could also be a great tactic for experience-based offerings, such as a theme park, to give prospects a sneak peek into what they can expect. – Donna RobinsonCollective Measures

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