Nina Hale is now
Collective Measures
We are endlessly curious. Continuously pursuing new ways to use data, analytics, and media to help simplify today’s marketing complexity for brands.
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What We Do
Strategic Navigation / Flawless Execution
- Strategy + Planning
- Paid Search
- Social Media Marketing
- Display Media
- Traditional Media
- Online Marketplaces
- Search Engine Optimization
- Content Marketing
- Email Marketing Strategy
- Conversion Rate Optimization
- Marketing Analytics + Measurement
- Creative Partners
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Performance Marketing Agency Nina Hale Rebrands As Collective Measures
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Land O' Lakes SEO Strategy Drives Organic Traffic
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Trending Posts
Understanding and Choosing the Correct Lookback Windows on Facebook
Applying the proper lookback window to your social campaigns allows you to accurately measure campaign performance, see which strategies are working, and adjust accordingly. Facebook’s different window options should be carefully analyzed and selected based on the product offering and primary conversion action.
The Importance of a Measurement Strategy
When considering analytics as a part of your marketing strategy, we tend to think of the technical side of things – the configuration of Google Analytics, the implementation of a tag management system, and so on. However, before beginning any of these implementations it is important to take a step back and first create a measurement strategy.
Digital Out-of-Home Advertising and Its Importance
Keeping up with the digital changes to traditional channels is essential. Learn why digital out-of-home advertising is here to stay.
