Nina Hale is now
We are endlessly curious. Continuously pursuing new ways to use data, analytics, and media to help simplify today’s marketing complexity for brands.
Learn more about Collective Measures
What We Do
Strategic Navigation / Flawless Execution
- Strategy + Planning
- Paid Search
- Social Media Marketing
- Display Media
- Traditional Media
- Online Marketplaces
- Search Engine Optimization
- Content Marketing
- Email Marketing Strategy
- Conversion Rate Optimization
- Marketing Analytics + Measurement
- Creative Partners
Collective Measures + Deluxe Win Adweek's Brand Campaign of the Year
What Marketing in a Cookie-less World Will Look Like
Consumers are bombarded by over 4,000 ads each day, so how should a brand break through the static? By reaching out in the middle of the funnel and utilizing interactive ads to connect with their core audience. Read more below.
When it comes to Google algorithm updates, rolling with the punches is really all you can do as a marketer. Each year, the search giant releases a variety of updates (both big and small) each with their own implications for brands and consumers alike. So what’s happened in 2021 so far? What’s on the horizon? And most importantly, as a marketer, what can you do to prepare for the next update? We explain below.
The TV landscape is evolving quickly, but ad-supported streaming is here to stay. New platforms pop up every year and are greeted by an audience eager to gain more control over their content while paying less. Learn how ad-supported streaming has grown during COVID-19, and what it means for your marketing plan.