As marketers, we have a constant eye on trends to ensure we stay competitive and leverage the best tools to drive impact. It is hard to miss the explosive growth of retail media. Seemingly every retailer now has a Retail Media Network (RMN), and tech players new and old are jumping into the action to capitalize on the growth. We’re here to help you unpack the nuances of RMNs, offering insight about why they have become a critical marketing tool, and how to properly utilize them for your organization.